Black Enterprise Guide to Starting Your Own Business

Black Enterprise Guide to Starting Your Own Business

PAPERBACK

22 Apr, 1999

BLACK ENTERPRISE magazine is the premier business news source forAfrican Americans. With thirty years of experience, BlackEnterprise continues to chronicle...

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ISBN-10:

047132454X

ISBN-13:

9780471324546

Publisher

Wiley

Dimensions

9.88 X 7.01 X 1.21 inches

Language

English

Description

BLACK ENTERPRISE magazine is the premier business news source forAfrican Americans. With thirty years of experience, BlackEnterprise continues to chronicle the achievements of AfricanAmerican professionals while providing monthly reports onentrepreneurship, investing, personal finance, business news andtrends, and career management. Now, Black Enterprise brings to youthe Guide to Starting Your Own Business, the one-stop definitiveresource for everything today's entrepreneur needs to know tolaunch and run a solid business.

Former Black Enterprise editor Wendy Beech knows that being asuccessful business owner takes more than capital and a solidbusiness plan. She offers essential, timely advice on all aspectsof entrepreneurship, including defining and protecting a businessidea, researching the industry and the competition, confrontinglegal issues, choosing a good location, financing, and advertising.You'll even learn how to make the most of the Internet byestablishing a Web presence. Plus, you'll hear from blackentrepreneurs who persevered in the face of seemingly unbeatableodds and have now joined the ranks of incredibly successful blackbusiness owners. This exceptional reference tool alsoincludes:
* The ten qualities you must possess to be a successfulentrepreneur.
* A list of helpful resources at the end of every chapter.

If you've ever dreamed about going into business for yourself, ifyou feel you've hit the glass ceiling in corporate America, if youhave the drive and the desire to take control of your destiny, theBlack Enterprise Guide to Starting Your Own Business will motivateand inspire you--every step of the way.

Special Bonus.

To help you stay abreast of the latest entrepreneurial trends, Black Enterprise is pleased to offer:
* A free issue of Black Enterprise magazine.
* A free edition of The Exchange Newsletter forEntrepreneurs.
* A discount coupon for savings off the registration fee at theannual Black Enterprise Entrepreneurs Conference.

Product Details

ISBN-10

:047132454X

ISBN-13

:9780471324546

Publisher

:Wiley

Publication date

: 22 Apr, 1999

Sub-Category

: New Business Enterprises

Format

:PAPERBACK

Language

:English

Reading Level

: All

No. of Units

:1

Dimension

: 9.88 X 7.01 X 1.21 inches

Weight

:807 g

About the Author

WENDY HARRIS is a former small business editor of Black Enterprise magazine and the author of the Black Enterprise Guide to Starting Your Own Business. She has written feature articles on topics such as creating your own business plan, marketing and promoting your small business, and choosing the right employees for your business. Prior to her work at Black Enterprise, Harris wrote for the Philadelphia Tribune and the Philadelphia Inquirer.

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