Business Basics for Musicians: The Complete Handbook from DIY to the Majors

Business Basics for Musicians: The Complete Handbook from DIY to the Majors

PAPERBACK

02 Jan, 2024

This is the ultimate layperson's handbook to the current music industry. The third edition is fully updated and includes new insights into AI, NFTs, and th...

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ISBN-10:

1538182564

ISBN-13:

9781538182567

Publisher

Rlpg/Galleys

Dimensions

10.00 X 7.00 X 0.91 inches

Language

English

Description

This is the ultimate layperson's handbook to the current music industry. The third edition is fully updated and includes new insights into AI, NFTs, and the metaverse; music royalties; DIY strategies; major-label record, publishing, and merchandising deals; and more. It provides fresh case studies and interviews with industry leaders.

Product Details

ISBN-10

:1538182564

ISBN-13

:9781538182567

Publisher

:Rlpg/Galleys

Publication date

: 02 Jan, 2024

Edition

:3rd Edition

Sub-Category

: Business Aspects

Format

:PAPERBACK

Language

:English

Reading Level

: All

No. of Units

:1

Dimension

: 10.00 X 7.00 X 0.91 inches

Weight

:771 g

Editorial Reviews

"Business Basics for Musicians provides a solid foundation for understanding the business at large, yet it comes at you from an everyman's perspective. If you want to learn more about new business essentials from someone who's survived and thrived the biz, this book is a great read."

About the Author

Bobby Borg MCM, is a former major label, independent, and DIY recording/touring artist. He also served as the VP of Special Events for the American Marketing Association and Interim Chairman of Music Business at Musician's Institute. He is an assistant professor of practice in music industry studies at University of Southern California's Thornton School of Music. He is the founder of Bobby Borg Consulting and author of The Musician's Handbook, Music Marketing for The DIY Musician, Business Basics for Musicians, Introduction to Music Publishing for Musicians, and Personal Finance for Musicians. Visit bobbyborg.com.

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