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Writing Is Not Magic, It's Design : The Designer's Guide to Writing and Supercharging Creativity

Writing Is Not Magic, It's Design : The Designer's Guide to Writing and Supercharging Creativity

PAPERBACK

15 Oct, 2024

By João Batalheiro Ferreira (author)

This book teaches designers a writing method aligned with their visual thinking, helping them effectively communicate complex ideas and transform writing f...

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Last updated on 01 Feb, 2026

ISBN-10:

9063696973

ISBN-13:

9789063696979

Publisher

Laurence King

Dimensions

8.27 X 5.91 X 0.80 inches

Language

English

Description

This book teaches designers a writing method aligned with their visual thinking, helping them effectively communicate complex ideas and transform writing from a challenge into a creative superpower.

Product Details

ISBN-10

:9063696973

ISBN-13

:9789063696979

Publisher

:Laurence King

Publication date

: 15 Oct, 2024

Category

: Business & Economics

Sub-Category

: Business Communication - General

Format

:PAPERBACK

Language

:English

Reading Level

: All

Dimension

: 8.27 X 5.91 X 0.80 inches

Weight

:332 g

About the Author

João Batalheiro Ferreira is a designer and professor interested in creativity, learning, and communication design. He is an assistant professor at IADE-Faculty of Design, Technology and Communication in Lisbon. João holds a PhD in Design from the Delft University of Technology. He is an expert in how designers learn, which helped him create a writing method tailored to how designers think. His research has been published in international peer-reviewed journals such as The Design Journal and She Ji: The Journal of Design, Economics, and Innovation.

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